The beloved fragrance is now significantly reduced in Amazon’s Prime Day sale, which runs from July 8-11
Amazon shoppers are snapping up a ‘gem of a fragrance’ with an impressive 79% off in a limited-time deal. Sarah Jessica Parker’s Lovely would usually cost over £90 for a 200ml bottle – but has dropped down to £20.50 for Prime Week (July 8-11).
It opens up floral with notes of lavender, martini, bergamot, mandarin orange, and palisander rosewood. The heart carries on the floral feel with patchouli, orchid and narcissus before its melds into a woody base of cedar, white amber and musk.
The scent was crafted by perfumers Clement Gavarry and Laurent Le Guernec, who have a huge range of successful scents under their belt. Gavarry is behind Kayali’s Eden Juicy Apple (£73 for 50ml) and Phlur’s Vanilla Skin (£99 for 50ml) while Le Guernec worked on a number of Bond No 9 scents, which regularly retail at upwards of £275 a bottle, and Estée Lauder’s Beautiful Magnolia (which usually costs £87 for 100ml).
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Lovely has pulled in an average of 4.6 out of 5 from across 2,957 global ratings. One shopper said: “I wear this perfume every day for work and have had a lot of people ask what it is as it smells so nice. Good value for money.”
Another has sworn by it for almost two decades, writing: “An absolute gem of a fragrance! I wear as my work perfume and also everyday fragrance. It’s light and flowery but not overpowering which is ideal when working in the NHS. People comment in this all the time, and because it is EDP it lasts all day! I have been buying this for 17+ years and it never fails to make me feel fab!”
Lovely by Sarah Jessica Parker

£95.78
£20.50
Buy Now on Amazon
One shopper complained about the longevity of the scent, claiming it doesn’t last the day. They wrote: “This perfume smells quite nice when you spray it, but the scent disappears really quickly, within an hour, and I have a very good sense of smell. It’s very disappointing, especially after reading the reviews. I know this is an inexpensive perfume, but I’d still expect to be able to smell it on me for longer, especially as some of the reviews said the fragrance lasted all day. For me, this was certainly not true.”
It is worth keeping in mind that the application of a perfume can impact the longevity of the scent. It’s best to apply perfume to clean and freshly moisturised skin, with at least one spritz per pulse point. It’s also advised to not rub the wrists together as this can disturb the scent.
Other shoppers insist that it has a great longevity, with one penning: “Amazing fragrance! It lasts a good number of hours and doesn’t wear off quickly. If you love a good floral scent, this is for you!”
Source: Mirror
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