Molly-Mae hid a secret message in her Maebe brand name and fans are only just realising

The brand features heavily in her new Amazon Prime reality series

The second half of Molly-Mae Hague’s much-anticipated reality series has just been released, with the star dropping some major bombshells about future baby plans and the status of her relationship with Tommy Fury.

Released in two parts, the first half of the series followed the influencer as she came to terms with her shock split from boxer Tommy, while the concluding three episodes out today (May 9) chart the pair’s efforts to rekindle their romance.

An ongoing thread throughout the series has been Molly-Mae’s journey in launching her fashion brand Maebe, all while juggling being a mum to baby Bambi.

The fresh instalments follow the star as she looks to expand the brand beyond clothes, with her first step being a pop-up coffee van in Manchester that attracts huge crowds.

While viewers may not give the brand name a second thought, there is actually a lot more to it than first meets the eye. The Maebe website reveals its founder hid a secret message in the title.

The brand name is actually formed from Molly-Mae’s name, and also her daughter Bambi’s. The Maebe website reveals: “Molly consults with her friends group chat to brainstorm names.

“She wanted something that felt meaningful to her and resonated with the journey she was on – with Bambi solidifying the need to start this, it only felt right to take inspiration from her. Molly-Mae, meets Bambi – Mae-be.”

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Following its launch in September 2024, Molly-Mae faced some major scrutiny over the quality of the clothes. Buyers had complained their items bobbled within days of purchase, which prompted the businesswoman to issue a swift apology.

She addressed the backlash in part one of Behind It All, explaining the quality issues were her “worst nightmare”. She claims to have worn the samples “for a year” to road test their quality before release and they hadn’t bobbled, explaining a production error had led to the wrong materials being used in the final product.

Things appear to be going much more smoothly today for the brand, with the biggest hiccup documented in part two being that the coffee lids don’t fit the cups at the Maebe pop-up.

Source: Mirror