Liverpool top English club in Deloitte Money League

The Reds won the English top flight title last year, and they made 836 million euros (£702 million) in revenue, the most of any other English club.

In the 29th edition of the Deloitte Football Money League, Manchester United reached their lowest point ever.

Real Madrid and Manchester United are both at the top of the list, with a 1.2% (£1.01bn) revenue coming in despite not winning the Champions League or La Liga last year, both of which Manchester clubs dropped down.

Despite playing away from their Nou Camp stadium last season as it was renovated, Barcelona came back into the top three for the first time since 2019-20, moving back into the top three.

Third is reached by Bayern Munich, followed by Paris St-Germain, who won the Champions League, by 837 million euros ($703), and fifth is Liverpool.

Manchester City’s revenue, which was 829 million euros ($697), dropped from second to sixth.

Manchester United moved from fourth to eighth place with 793 million euros (666 million) after finishing 15th in the Premier League and losing to Tottenham in the Europa League final.

United has won the money league on ten occasions, most recently in 2017.

Due to their lack of involvement in European competition and the initial rejection of the FA Cup and League Cup, their matchday revenue will also suffer this year.

According to Deloitte Sports Business Group lead partner Tim Bridge, “If you went back 10 or 15 years and looked at Manchester United’s matchday revenue, it was the industry leader.”

Everyone went to market and developed their strategy based on their ability to generate commercial revenue. That is not the case, in my opinion.

There are six English clubs in the top 10, with Arsenal (822m euros, £690m) in seventh, Tottenham (673m euros, £565m) in ninth and Chelsea 10th with 584m euros (£491m).

The top 20 clubs’ overall revenues increased by 11%, or 12.4 billion euros ($10.4 billion).

Commercial revenues increased from 4.9 billion euros (£4.1 billion) to 5.3 billion euros (£4.1 billion), “due to a shift in clubs’ business models focusing on increased use of stadia and surrounding areas on non-matchdays, an increase in sponsorship revenue, and improved retail performance.”

Real Madrid’s commercial income of 594 million euros ($499 million) would have placed them in the top ten.

Matchday income increased once more to $ 2 billion, or 16%, to $ 2 billion, or $ 2 billion, or $ 2.4 billion.

The expanded Fifa Club World Cup, which took place in the US last summer, contributed to a 10% increase in broadcast revenue.

According to Deloitte’s Bridge, the Money League figures indicate that “clubs continue to take greater ownership of their revenue-generating capabilities.”

However, Bridge added that a balance needs to be struck between increased revenue and player welfare as the player’s union Fifpro files legal action against Fifa over the rise in games in the football calendar.

“On-pitch performance continues to be a key factor in clubs’ ability to rise to the top of the rankings, with many clubs gaining from new and expanded European and international club competitions,” said Bridge.

“Most Money League clubs played more games than they did the previous season, which shows how much the rankings’ rankings’ competitions have grown and how many teams have performed sportingly.”

A balance needs to be struck between optimizing revenue and safeguarding both the value of the on-field product and player welfare in the midst of ever-increasing fixture schedules, despite the fact that this presents significant financial opportunity.