Meghan Marklehas found her niche in the market thanks to her lifestyle brand, media projects, and social media presence, according to royal expert Jennie Bond.
Meghan Markle has finally found where she fits in when it comes to her career – and it’s actually doing something she tried her hand at years before meeting Prince Harry, according to an expert.
The Duchess of Sussex’s As Ever lifestyle brand has now taken off with a new vintage of her rosé wine being available to customers next week.
However, there are questions marks about the future of her Netflix deal and the ongoing rift with the Royal Family shows no sign of thawing. It comes after news that Prince Harry will ‘never be forgiven’ by two major royals despite reconciliation hope.
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However, for former BBC royal correspondent Jennie Bond, she believes Meghan has finally found herself an unusual, but highly profitable niche.
Jennie thinks Meghan might be planning something significant for her fans or is just enjoying some quality time off from the spotlight, despite the couple’s recent social media presence.
Jennie told the Mirror : “After quite a blitz of Instagram messages and posts, Meghan has been rather quiet lately. That could be because the children are now home from school, or that she is between projects. But she has just put out a promotional message for her next batch of rosé wine, which she says will be available to buy from next week.”
Many of her fans are already anticipating the release of the new As Ever product, which may have led to another record-breaking sell-out of the new wine.
Jennie thinks Meghan has carved out a niche online where she can be supported by her devoted fans and enjoy her success despite the ongoing criticism of some of her projects and social media presence.
Meghan deserves to be happy with the way things have turned out this year, Jennie said. Although her critics dislike her TV and podcast shows, she has a sizable following on social media and has a sizable following of products she endorses or sells, and her TV and podcast shows are watchable without being particularly controversial.
“Meghan has, quite humbly, acknowledged that she is still learning how to navigate the commercial world and admits that she has made mistakes in her business ventures. That is an honest appraisal of her success so far.”
Jennie added that Meghan’s previous experience with running a blog has given her an advantage in terms of online interaction while Meghan is still working on her social media strategy. Meghan ran a blog called The Tig where she would share her favorite recipes, travel tips, and wellness journey while acting in the TV show Suits.
She now has a better chance of tapping back into her previous creative outlet, which is proving to be very successful, by documenting her life online.
Before meeting Harry, Jennie stated, “She was doing extremely well as an influencer with her lifestyle blog. I believe this is the direction she should go in now that she is back on social media. She does a good job, just like many other highly successful influencers, and she does it quite well. She should capitalize on the niche she has discovered and should exploit.
Source: Mirror
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