The venue of the groundbreaking digital avatars has had a makeover in time for Christmas
ABBA Voyage has unveiled a new festive makeover – transforming the ABBA Arena into a magical winter garden.
The new setting, which runs until February 2026, sees the concourse filled with deep greenery, crystals and shifting light installations designed to give fans a new way to experience the concert that’s become a global phenomenon.
Adding to the magic is a brand-new heated outdoor Winter Bar – a cosy, welcoming hideaway to relax with table service and views of the iconic ABBA sign. To fuel the festivities, guests can indulge in a seasonal winter menu, featuring a festive hot dog, indulgent winter cocktails, hot chocolate, winter fruit crumble, and more.
Exclusive winter merchandise from baubles and tree decorations to festive jumpers and hats will also be available for the perfect ABBA-inspired stocking fillers.
As part of Queen Elizabeth Park Olympic Park’s ‘Winter Adventure’, the countdown to Christmas comes alive with a nightly celebration as a new venue opens its doors each evening at 6pm.
On December 5, ABBA Voyage had welcomed East London–based Swedish choir Norrsång , who performed Christmas classics and Swedish seasonal favourites set against the magical backdrop of the ABBA Arena.
ABBA Voyage opened in May 2022 and uses groundbreaking digital avatars of Agnetha, Björn, Benny and Frida, backed by a 10-piece live band. Earlier this year, the show marked its third anniversary by adding ‘The Name of the Game’, ‘Super Trouper’, ‘Money, Money, Money’ and ‘Take a Chance on Me’ to the setlist. The avatars have been dubbed Abba-tars by fans.
ABBA are the most successful Swedish act of all time on the UK Official Charts too. Agnetha, Björn, Benny, and Anni-Frid have nine number ones and 20 songs in the top 10. They also have ten number one albums.
In 2024 Radio 2 listeners crowned Dancing Queen their favourite ABBA song, taking the Number one spot in Your Ultimate ABBA Song, with tens of thousands of votes cast by music fans.
The vote – which commemorated 50 years since they won the Eurovision Song Contest on April 6, 1974 in Brighton with Waterloo – was launched by DJ Gary Davies on April 5 and closed on April 18.
Listeners could select up to five of their favourite tracks from a list of 45 titles from the band – made up of Agnetha Fältskog, Björn Ulvaeus, Benny Andersson, and Anni-Frid Lyngstad.
In number two spot is The Winner Takes It All, number three is Thank You For The Music, number four is Slipping Through My Fingers and completing the top five is The Day Before You Came.
For more information please visit: https://www.queenelizabetholympicpark.co.uk/whats-on/abba-voyage-winter-adventure
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Source: Mirror
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