Even though filmmaker Kunle Afolayan expressed concerns about the platform’s alleged piracy vulnerability, he has referred to YouTube as the future of Nollywood.
Afolayan said that if their work receives adequate publicity and exposure, YouTube has become a significant window for Nigerian filmmakers to reach a global audience.
“I believe YouTube Movies is the future,” she said. This will give you the same exposure as Netflix would. Anyone can access those movies directly from a phone, he said, provided the right publicity is provided.
The film director, however, made it clear that copyright violators frequently target YouTube as a ” porous” platform.
“YouTube has its own problem; it’s very porous,” says one user. Anyone can copy your movie there, he said, and it’s more common on YouTube.
The 50-year-old filmmaker explained that consistent viewership revenue can help counteract piracy, even though it is a legitimate concern.
You would care less about who is copying if your movie received the right audience and received the appropriate compensation. If they copy, they are unable to republish it on YouTube, nor can they be sold on Amazon or other commercially available platforms.
The Trend  is being embraced by actors and producers.
Many prominent Nigerian producers and actors have created their own YouTube channels to share original content and appeal to broader audiences.
For filmmakers looking to get out of the gatehouses of cinemas and streaming services, the platform has grown popular. Additionally, YouTube is now seen as a crucial tool for storytelling and income because of easier access and global reach.
More creatives are using the platform to increase visibility and make money from viewership, despite the challenge that pirates still face.
The filmmaker also defended the industry’s growing trend of actors and producers making and monetizing their own YouTube platforms, calling it a “big deal.”
Read more about US tariffs on foreign movies at “Not A Big Worry” by filmmaker Akinmolayan.
Afolayan praised streaming services like Netflix and Amazon Prime for changing the structure of the industry and improving the quality of the content.
“Making money was a challenge a few years ago. There were few distribution windows because everyone was concentrating on movies, he said, and TV stations were not issuing licenses for movies.
“The story changed, however, when Netflix and Prime arrived.” The way of life has changed. Today, filmmakers are wealthy and paid in dollars. These platforms improved the quality of our movies by allowing us to license and also commission slates, which have been jobs for a number of years.
He emphasized that filmmakers must adhere to international standards otherwise they could fall short.
Source: Channels TV
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