Our 7 best female-founded beauty brands including eye cream that ‘makes lines disappear’

Every year on March 8th, International Women’s Day is observed worldwide to honor and recognize women’s accomplishments, and this year it falls on the following Saturday.

We’ve compiled new launches from some of our favorite female-founded beauty brands as well as cult classics that are giving back this IWD if you’re looking for a way to mark the occasion by treating yourself this payday…

READ MORE: “I stopped a woman because of this foundation because her skin looked so good.”

READ MORE: New grey brow gel consumers claim makes them look 20 years younger.

Best female-founded beauty retailers to purchase for 2025 International Women’s Day

Elizabeth Arden

Eight Hour Cream Skin Protectant by Elizabeth Arden is a beauty essential to have always in your bathroom. Elizabeth Arden will donate £5 from every tube on ElizabethArden up until March 31. The King’s Trust Change A Girl’s Life Campaign, which encourages women to improve their lives, is available online.

Elemis

Elemis is another of our all-time favorite women’s beauty brands, and for the fifth year in a row, they are also supporting the Change A Girl’s Life Campaign.

For each Dynamic Duo set sold on elemis.com, Elemis will donate £10 to the cause until March 8th, 2018. This bundle includes Dynamic Resurfacing Facial Wash and Dynamic Resurfacing Facial Pads, making it possible to have clean, glowing skin this spring. It costs £67 but is worth £89.

Nails.INC

The lack of drying time, which can take as long as several layers of regular nail varnish before setting, is one of the reasons gel polish is so popular these days. Nails . Thea Green MBE founded the new It’s Topless 1 Step Gel formula at INC, which combines top coats, treatment, color, and base for up to eight days of glossy polish that will dry in under a minute. They’re incredibly useful for emergency manises in a hurry, available in 21 shades for £8.99.

Fenty Beauty

Want a lip balm that has the shine and shimmer of a lip gloss but also has the ease of use? With a nourishing formula rich in squalane, vitamin E, and shea butter that keeps lips moisturized for up to eight hours and leaves a subtle sparkly wash of color, choose one of the new Gloss Bomb High-Shine Gloss Sticks, £23, from Rihanna’s Fenty Beauty. Find it in six of your all-favorite Fenty shades, including the now-iconic Fenty Glow, a glittery, suits-all nude.

Skin Rocks

Although many eye creams irritate my skin, aren’t moisturizing enough, or are too heavy, I’m fussy about using them. The Eye Cream from Caroline Hirons’ brand Skin Rocks, £65, is absolutely perfect: instantly silky, smooth, and plump. Watch out for the advice on how to properly apply it in her video on Skin Rocks’ Instagram page (spoiler: forget the rule of using your ring finger alone).

One satisfied customer wrote, “I sent this to my mother, and she is so pleased with it.” She enjoys the texture and, more importantly, has seen the absence of small, obtrusive lines in her eyes!

Floral Street

Body sprays may seem dated to your first fragrance experiment, but trust me, I always have one on my desk because the newest generation is sophisticated and a nice lighter way to wear them. Michelle Feeney’s new Perfume Mists, £24, are available in three of the brand’s top scents, and use the UK’s first metal-free, fully recyclable pump, which uses a £24.

Nuchu

After founder Cynthia Cohen had trouble finding tasty vitamin gummies that didn’t have sugar or artificial sweeteners, or made her digestive issues worse, she found her own. She founded the wellness brand Nuchu. Instead of sugar spikes, the £21 each for 60 gummies from Immunity, Beauty and Calming contain potent amounts of vitamins, minerals, and adaptogens.

Source: Mirror