The future of Meghan’s lifestyle program With Love may be in jeopardy as the Duchess of Sussex’s divisive Christmas holiday special approaches.
With Meghan Markle ’s holiday special premiering on Netflix in mere hours, a PR expert believes that the future of her lifestyle show With Love, Meghan all rides on how well the Christmas programme is received.
The With Love, Meghan: Holiday Celebration will air on Wednesday, showing the Duchess of Sussex being joined by a range of guests to take part in festive cooking and crafts, all while spreading Christmas cheer. “I love the holiday season,” Meghan says in a voiceover on the trailer, posted to her Instagram. “It’s about finding time to connect with the people we love, embracing traditions, and making new ones.”
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The show’s future may be in jeopardy if some fans have expressed their excitement over the festive program online. However, a public relations expert has discovered that if the one-off holiday episode doesn’t generate significant viewership, it might be in jeopardy.
With Love, Meghan’s second season, which was released in August, faced incredibly harsh criticism and failed to rank among the top ten on the streaming service. The Christmas-themed episode will provide the foundation for the show’s future because season three is yet to be announced.
PR Expert Mayah Riaz told the Mirror: “Given that the second season of With Love, Meghan didn’t generate significant viewing numbers, this holiday programme may very well act as an informal test for Netflix to see whether there is still enough audience appetite to justify a third season. The timing also suggests that Netflix might be hoping the holiday season can inject some fresh momentum into the franchise, especially since it’s airing so soon after Season 2.
Riaz continued, “The performance from the previous season can’t be ignored when it comes to the future of the series.” Some critics criticized the format as contrived or lacking in spark, and Season 2 didn’t make Netflix’s Top 10 in some key markets.
Because of this, Netflix’s decision to pursue a third season may be inferred by the fact that the Christmas special also struggles to attract strong viewership. Despite that, the show serves as an extension of her larger, more inclusive lifestyle brand, so Netflix’s value is not solely based on ratings.
Before making a final decision, Netflix may still weigh brand synergy and overall commercial alignment, even if the special performs poorly.
Mayah believes Meghan appeared “warm, cozy, and purposefully relatable” despite admitting that the duchess is very divided. However, the trailer for the festive episode drew harsh criticism.
She remarked, “The imagery is clearly curated to evoke domestic charm and authenticity.” That tone is likely to resonate with fans who already have feelings for her. She is still a very polarizing figure, though, and the highly polished presentation may come off as overly polished or a little overly well-made for viewers who are skeptical.
Despite the pressures of needing a success with Netflix, Meghan should avoid placing too much pressure on her holiday-themed episode, Mayah added, and should develop her lifestyle brand As Ever while Netflix weighs their options.
The PR expert argued that instead of putting hopes on the revival of the franchise, I would position the Christmas special as a heartfelt, standalone gesture meant to offer warmth and connection.
In the event that this is the series’ final installment, “I’d also make sure the messaging protects her image,” according to the actress, while still making use of the series’ positive, family-focused themes to advance her lifestyle brand, regardless of the viewership results.”
Source: Mirror
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