Gone, but not forgotten: Inside Celeb Spellcheck’s most controversial posts – as the Instagram account every influencer feared is deleted forever
Notorious Instagram ‘snark’ account Celeb Spellcheck has officially been deleted, but its legacy of calling out influencers for poor spelling and embarrassing blunders will never be forgotten.
Celeb Spellcheck officially wiped its page clean on Monday, after its anonymous administrator, a Melbourne woman in her late twenties, announced that the page had simply become too ‘big and powerful to enjoy anymore’.
The hugely popular account was created several years ago with the intention of mocking celebrities for making typos in sponsored Instagram posts.
However, the page had since transformed into a platform for holding influencers to account for their lies and irresponsible behaviour.
Here is a look back at Celeb Spellcheck’s most memorable moments, from spotlighting embarrassing typos to exposing headline-worthy controversies.
Elyse Knowles’ ‘wallah’ gaffe
The account made headlines last year when it shared a screenshot of model Elyse Knowles misspelling ‘voilà’ as ‘wallah’.
Her embarrassing typo was first noticed by Celeb Spellcheck in August, but didn’t go viral until American social media sensation Josh Ostrovsky, a.k.a. The Fat Jewish, shared it with his 10.6 million followers in December.
Mr Ostrovsky shared a screenshot of Elyse’s typo, and wrote: ‘Spending an unhealthy amount of time thinking about how this influencer spelled ‘Voilà’.’
Rebecca Judd’s regifting scandal
In March, Celeb Spellcheck ruffled feathers by accusing Melbourne WAG Rebecca Judd of donating clothing she was promoting on Instagram to The Salvation Army.
Rebecca was caught allegedly donating items to her local charity store from Yummy Mummy star Lorinska Merrington’s new Royale loungewear range just days after promoting them on Instagram
In her sponsored post, the wife of AFL star Chris Judd was seen posing in the mirror with her daughter Billie, seven, in matching blue outfits from Royale.
But not long after, a fan spotted a pair of trousers from the Royale set at a Salvation Army store in Hampton, a suburb near Brighton where Rebecca lives.
At the time, Lorinska told The Daily Telegraph she’d sent the items out to influencers ahead of the official launch.
‘As part of the launch campaign, Royale products were gifted to a group of influential women as we have always been about supporting each other and our business ventures,’ she said.
‘It’s disappointing to see this [the regifting] overshadow such a successful launch week.’
Laurina Fleure’s ‘white powder’ video
Celeb Spellcheck also sparked controversy in March this year by uploading – and subsequently deleting- video of Bachelor star Laurina Fleure snorting a line of white powder at a party in Melbourne.
In the clip, Laurina leaned over a line of powder on a counter top as a group of friends dance around her.
The Bachelor In Paradise star then whipped her head upwards, stepped back and declared: ‘I did it!’
The video was filmed by a party guest without Laurina’s knowledge or consent.
The footage was viewed on Celeb Spellcheck more than 100,000 times before it was deleted, and Laurina later said she felt ‘humiliated’ by the exposure.
‘I feel sick. I am humiliated. I don’t know what else to say. I am really embarrassed,’ she told The Herald Sun, adding that she mostly lives a ‘sober lifestyle’ but sometimes ‘the scales tip the other way and I have a blowout… when I go out’.
Days later, Celeb Spellcheck’s anonymous administrator announced that she would no longer be sharing posts about illegal drugs, given that she also dabbles in illegal substances herself.
She said: ‘I got some feedback from a follower saying they felt I promoted drug use because I mentioned it a few times in Q&As, and the comment got quite a few likes.
‘The reason I was open about it was because I don’t think it’s fair for me to judge influencers for doing lines when I occasionally dabble myself.
‘However, I think their feedback was warranted and I’ve taken it on board. I would never want people to think I promote or encourage drug use.’
Bella Varelis’ ‘relationship announcement’ saga
The Bachelor’s Bella Varelis made headlines for the wrong reasons on Christmas when she was called out by Celeb Spellcheck for using a Russian Instagram influencer’s photo.
At the time, Bella surprised her Instagram followers by uploading a romantic Instagram photo of a couple embracing in front of a Christmas tree.
In her caption, she wrote: ‘And that’s me done for tonight… good night, angels.’
While many believed it was a relationship announcement from the Bachelor runner-up, Celeb Spellcheck discovered that the image in fact belonged to Moscow-based influencer Ekaterina Mezenova.
In the image, Ekaterina’s face is shielded as her husband appears to give her a festive smooch on the cheek beside a towering Christmas tree.
It’s blurry in detail, as the couple lovingly embrace underneath a blinding chandelier.
Celeb Spellcheck meanwhile shared a screen shot that showed Bella, who has a background in digital marketing, liking the social media star’s romantic image.
Bella subsequently defended her use of the photo in a statement to Daily Mail Australia days later, explaining that she uploads ‘romantic ‘inspo’ photos on Instagram ‘all the time’.
‘This is just another cute photo I came across that I thought was a beautiful pic to use to finish off the question box I had been doing on my story,’ she said.
‘I don’t even know how this became a thing. I didn’t try to act like it was me at all, people just overdramatise, as per usual. I’ll usually write a cute quote over them but for this one I just thought it was cute and christmassy, that’s all! It doesn’t even look like me.’
Jules Sebastian’s Photoshop fail
Guy Sebastian’s wife Jules also landed herself on Celeb Spellcheck’s page in March this year for a rather embarrassing Photoshop fail.
Jules had uploaded sponsored Instagram post for a vitamins brand, but swiftly deleted it when fans noticed a glaring error.
Celeb Spellcheck managed to take a screenshot before it was deleted, and reposted it days later.
The photo showed Jules, 41, buttering her children’s sandwiches in the kitchen of her $3.1million Maroubra home, but the three bottles of Nature’s Way Kids Smart Vita Gummies on the counter looked suspiciously out of place.
They seemed too large and didn’t cast shadows, which are tell-tale signs they were Photoshopped in afterwards.
Jules’ post was uploaded by Celeb Spellcheck alongside the caption: ‘Life hack: Photoshopping products into your content #angelsbroughtthemhere.’
The hashtag was a reference to Guy’s famous song Angels Brought Me Here.
Jules subsequently admitted to Photoshopping the vitamins into her photo, telling fans on Instagram: ‘When I took a photo of me with the Vita Gummies, I used the ones I had in my cupboard which I didn’t realise had outdated labels.’
‘In the interest of wanting to make sure I wasn’t misleading my community and to ensure compliance protocols were met, the photo was photoshopped with the new labels on to the packs.’
She added: ‘My intentions are always to be honest and I truly hope you know that I value you guys so much. Thank you again for endless support and love.’
Jadé Tuncdoruk’s travel post faux pas
Celeb Spellcheck also took aim at Instagram influencer Jadé Tuncdoruk earlier this month after she uploaded a post asking fans for advice about where to travel in New Zealand.
The post, which was inspired by news of Australia’s trans-Tasman COVID travel bubble read: ‘Must-visit spots in NZ? And best places to ski in NZ?’
Celeb Spellcheck quickly re-shared the influencer’s post alongside a throwback video of Jadé complaining about receiving asinine questions from fans.
In the video, Jadé tells her followers that it has ‘come to her attention’ that people have ‘forgotten how to use Google’.
‘I just wanted to do this little public service announcement to remind you guys that Google is a super handy tool. It’s just got all this information on it that you can look stuff up on,’ she said in a patronising tone.
‘I personally love it, I think it’s really great. This isn’t sponsored or anything. I just wanted to remind you guys that Google is there for like, simple questions and information and stuff,’ she continued.
‘So yeah, you should just, like, give it a go or something, sometime, instead of sending heaps of DMs about really basic things.’
Celeb Spellcheck drew attention to the apparent hypocrisy of Jadé asking for information on travelling and skiing in New Zealand (things that are easily found on Google), and mockingly captioned its post: ‘Mount Hypocrite’.
The account also suggested that by asking for ‘recommendations’, Jadé was subtly calling out to potential sponsors for a free trip to New Zealand.