Music streaming platform Spotify has named Asake, Wizkid, Seyi Vibez, Burna Boy and Davido as the most-streamed Nigerian artistes in the country since its launch in February 2021.
The company disclosed this in data released on Monday to mark five years of operations in Nigeria, highlighting rapid growth in music consumption and user engagement on the platform.
According to Spotify, music streaming activity in Nigeria has grown at an average rate of 163.5 per cent since launch, with triple-digit year-on-year increases recorded in the early years and sustained momentum through 2025.
The platform described the period as one of “rapid cultural acceleration”, driven largely by the dominance of Afrobeats among local listeners. Streams of Afrobeats in Nigeria rose by more than 5,000 per cent between 2021 and 2025.
Other genres also recorded significant gains, with Amapiano growing by over 10,000 per cent, gospel and praise music by more than 5,000 per cent, hip-hop and rap by over 3,000 per cent, and R&B by more than 2,600 per cent.
Indigenous Languages
Spotify’s figures show a sharp rise in listening to music recorded in Nigerian indigenous languages, particularly in 2024 and 2025.
The trend was mirrored globally, indicating increasing international interest in local-language music and storytelling.
The platform noted that language has become a key growth driver, with strong year-on-year increases in indigenous-language streams both within Nigeria and abroad.
User engagement has also expanded significantly. Spotify reported that Nigerian users have created more than 25 million playlists over the past five years, reflecting growing discovery and curation habits.
In 2025 alone, listeners in Nigeria recorded more than 1.4 million listening hours on the platform.
Podcast consumption has also surged, with cumulative listening running into tens of billions of hours since launch.
The company said the average Spotify user in Nigeria is 26 years old, underscoring the influence of young, digitally native audiences.
Recent data show that the average listener streams about 150 different artistes, highlighting broad and exploratory listening patterns.
Most-Played Songs, Artistes
Over the five-year period, Nigerian listeners repeatedly streamed tracks such as “Remember” and “Lonely At The Top” by Asake, “Kese (Dance)” by Wizkid, and other popular releases including collaborations and emerging hits.
Spotify added that the number of Nigerian artistes distributing music on the platform has grown by more than 150 per cent since 2021, reflecting wider adoption of digital distribution by local creators seeking global reach.
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